THE PARADIGM OF THE NETWORK AND THE CONCEPT OF VIRTUAL ORGANIZATIONS

Abstract

The variability of the business environment creates the need for a continuous search for development opportunities for companies to increase their chances of survival in the face of growing uncertainty, increasing competition, more complex requirements, and growing customers’ expectations. A dominant trend in the area of management is becoming the paradigm of the network and the concept of virtual organizations. These are often quite abstract, incomprehensible or even mysterious bodies. Moreover, in the literature, there is no single, uniform approach to the implementation of its principles, but one can find different models and interpretations of this type of organization. The aim of this work is to identify the context of these changes, and based on selected models of virtual organizations, indicate key parameters of this concept.